SEPTA Key Advantage is an institutional pass program in which participating partner organizations have the ability to purchase a Monthly Anywhere TrailPass for all their employees. Key Advantage can be used on all SEPTA modes, including Regional Rail, Market-Frankford Line, Broad Street Line, Norristown High Speed Line, and city and suburban buses and trolleys. Phase I of this program, a six-month pilot with three introductory partners—Drexel University, Penn Medicine, and Wawa stores in the city of Philadelphia—started in May 2022.
In 2022, ESI assisted Southeastern Pennsylvania Transportation Authority (SEPTA) with research, development, and implementation of the Key Advantage program. In support of this program, ESI led a research effort into comparable programs in other regions such as Chicago, Pittsburgh and Seattle, analyzed potential pricing models, and provided strategic recommendations and support on implementation. ESI continues to support planning efforts to expand the availability of the SEPTA Key Advantage to additional organizations through the development of a permanent program structure and guidelines.