ESI’s economic impact numbers for Budweiser’s Made in America Festival were quoted on Philly.com. Mayor Nutter announced that the Philadelphia event will be part of simultaneous East and West Coast festivals, held here and in Los Angeles’ Grand Park. Live Nation will produce both.”With the success of the last two years in Philadelphia,” Nutter’s statement said, “the Budweiser Made in America Festival is expanding into a bicoastal event which will bring the spirit of ‘Made in America’ to even more music fans across the country.”
ESI’s research within the article:
“The announcement said that the 2012 festival had “generated at least $10 million in economic impact” for the city and led to the investment of $300,000 into education and workforce initiatives. In L.A., the United Way of Greater Los Angeles will benefit.”